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Learn through play, just like in BLUEY!

The new My First JOVI x BLUEY collection brings together BLUEY’s creative and family-friendly universe with the My First range, specially developed for children aged 12 months and up.

A selection of safe products, designed for little hands and perfect for enjoying their first artistic experiences at home.

From markers and crayons to Baby Dough, this collection is designed for children to discover textures and colors in the most fun way, accompanied by BLUEY.

Benefits of playing with My First BLUEY

  • Stimulates young children’s imagination and creativity.
  • Baby Dough helps strengthen finger and hand muscles.
  • Playing with different textures encourages sensory stimulation.
  • Develops key skills such as coordination and fine motor skills.
  • Children play with safe, washable, gluten-free, and allergen-free materials.

Benefits of playing with My First BLUEY

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